It is only a few days until the release of Rogue One: A Star Wars Story at the movie theaters. The movie will be distributed on December 15th in Italy and on December 16th in USA.
In November we presented you the new characters that will be part of this story from Star Wars universe. There will also be a legendary character, the Star Wars icon himself: Darth Vader. As today we don’t know yet his role on the movie, but he will appear. LucasFilm knows very well that this character is one of the drivers bringing people to movie theaters.
Darth Vader works everytime.
He works because everybody knows who Darth Vader is, even who has never watched Star Wars.
He works because is the archetypical anti-hero, the baddest of the bad ones.
He works because everybody is attracted by the Dark Side of the Force, after all.
Darth Vader in popular culture
Since his first appearance at movies in 1977, Darth Vader never lost his fascination. His popularity grew on and on until the 2000s trilogy, and now also thanks to Rogue One. Check out this video to see the evolution of Darth Vader.
Despite his cinematographic role, Darth Vader entered pop culture because he is an iconic character: his helmet, his armor, his metallic voice and his heavy breath are the main characteristics fans appreciate in him. Match this to the aura of mystery and wickedness, and Darth Vader becomes a universal symbol.
Many movies, tv shows and animated shows paid homage to Darth Vader:
And many are the parodies, the illustrations and the memes we found on the web:

We also saw Darth Vader in many commercials:
The image of Darth Vader in gadgets and merchandising
The industry who mostly used the image of Darth Vader – with lots of creativity – is merchandising. From tech accessories to costumes and kitchen gadgets, Darth Vader over the years turned into some very bizzarre gadget!
A toaster, for example:

Or a humidifier:

A hair-dryer:

A shower!

And a Darth Vader sandwich!

Tribe wanted to pay homage to Darth Vader with a surprise that will please both historical and new Star Wars fans:

Tribe Vibe and Tribe Move are here!
Tribe Vibe and Tribe Move are here! These two new product lines are audio and travel accessories: you can now admire and shop them on Tribe website. There are six product categories:
- headphones
- earphones
- power banks
- car chargers
- cables
- smartphone covers.
These technology products were reinterpreted by Tribe according to licenses style features from Star Wars, DC Comics, Game of Thrones, Marvel and Vespa.
For Darth Vader Tribe thought of a gift box for Star Wars fans. This will contain every new product from Tribe with the design of the most iconic character in Star Wars saga. Here is a preview picture for you:




